Technical SEO ensures that search engines can easily crawl, index, and rank your website. Without it, even the best content and backlinks won’t help you reach the top of Google. For Indian businesses in 2025, technical SEO is a must-have for long-term digital success.
This guide will cover the most important technical SEO practices to follow.
1. Ensure Mobile-Friendliness
- Use a responsive design that works across all devices.
- Test your website with Google’s Mobile-Friendly Test.
- Mobile-first indexing means Google primarily ranks your mobile version.
2. Improve Website Speed
- Compress images and use next-gen formats like WebP.
- Minify CSS, JavaScript, and HTML.
- Use a CDN (Content Delivery Network) for faster global delivery.
3. Use HTTPS for Security
- Install an SSL certificate (https://).
- Google considers HTTPS a ranking factor.
- Builds trust with visitors.
4. Optimize Your Site Structure
- Use a clean, logical hierarchy of pages.
- Keep URLs short and keyword-rich.
- Ensure easy navigation with menus and breadcrumbs.
Internal link: Learn more in our SEO Services.
5. Submit XML Sitemap to Google
- Generate a sitemap.xml file.
- Submit it through Google Search Console.
- Helps Google discover and index your pages faster.
6. Fix Crawl Errors
- Regularly check Google Search Console.
- Resolve 404 errors and broken links.
- Redirect outdated pages with 301 redirects.
7. Use Robots.txt Wisely
- Block unnecessary pages (like admin panels) from indexing.
- Ensure important pages are not accidentally disallowed.
8. Implement Structured Data (Schema Markup)
- Add schema for articles, products, reviews, and FAQs.
- Helps Google display rich snippets in search results.
- Improves click-through rates (CTR).
9. Optimize Core Web Vitals
- Largest Contentful Paint (LCP) – Should load in under 2.5 seconds.
- First Input Delay (FID) – Should be under 100ms.
- Cumulative Layout Shift (CLS) – Should be under 0.1.
10. Ensure Proper Indexing
- Check which pages are indexed with
site:yourdomain.com. - Use canonical tags to avoid duplicate content.
- Noindex low-value pages like tags or thin content.
Pro Tips for 2025
- Use log file analysis to see how search engines crawl your site.
- Test your site with Google’s PageSpeed Insights.
- Invest in reliable hosting for faster performance.
Conclusion
Technical SEO is the backbone of your website’s visibility in search engines. By ensuring fast, mobile-friendly, secure, and crawlable websites, Indian businesses can gain a competitive advantage in 2025.
Need technical SEO help? Contact us at https://jaldiweb.com/contact-us/